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OUR BLOG: CHINA MARKETING INSIGHTS AND ARTICLES
We’ve written a lot of articles on a variety of topics that can benefit everyone from a zero beginner to experienced marketers. Do a search for a specific topic of interest or read them in sequence for a broader view. It’s up to you.

LATEST CHINA MARKETING AND CONSUMERS INSIGHTS

WeChat Data: Q2 2017 Financial Report

On August 16th, Tencent updated the latest WeChat data for monthly active users and summarized its recent performance in its financial report for Q2 2017. 

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5 Types of Content You Need for Weibo Marketing

Weibo is an open social media platform with many brands posting marketing-related material every day. It’s hard to create effective marketing content that attracts attention

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Introduction to Weibo Landing Page Ads

The Weibo landing page (微博开机报头) was originally introduced in 2014 with the aim of providing broad advertising exposure when users first open Weibo. How do

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Overview of WeChat KOL Promotion

Key Opinion Leaders are powerful influencers on Chinese social media platforms, including WeChat. As opposed to Weibo, which limits users to 140 words per post,

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