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So, what’s up in China? ?? Issue 49, covering 26 Oct – 1 November.

1. Taobao Live hits US$7.5 billion in first 30 minutes of presales for Singles’ Day.

2. China begins its once-a-decade population census. Population was almost 1.34 billion in 2010, and Beijing predicts it around 1.42 billion this time.  

3. Economists propose 3-child-policy in China to combat reduced population.

4. Baidu to buy livestreaming firm Joyy’s China unit for nearly US$ 4 billion. 

5. 1.3 billion Chinese citizens to benefit from Ant Group’s IPO, as China’s National Social Security Fund (NSSF) will earn RMB 20 – 30 billion.

6. The number of online shopping users in China grew to 749.4 million, accounting for almost 80% of all internet users in China.

7. Zhejiang is beginning to administer coronavirus vaccines to those who wants one  — at US$ 60 a pop.

8. Singapore will drop quarantine for visitors from China on 6 November.

9. ByteDance launches education technology brand Dali.

10. China’s Fifth Plenum has finished last week. The blueprint for China’s development  in 2021-2025 is here.  

Like Ashley’s digests and want her to continue — please let us know below. ???

✅ Follow #ashleytalks for daily insights on China.

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#china #ecommerce #digitalmarketing #consumerbehaviour #marketingdigital #socialmediamarketing #marketing #socialmedia #contentmarketing

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