25Oct17

A Comprehensive Guide To WeChat Articles That Engage and Convert

31Ten, a digital agency based in Shanghai, has recently published a comprehensive guide to WeChat articles, which not only details the basic guidelines and rules to follow when editing WeChat articles, but also features a number of good examples that we can learn from. Key takeaways If you are looki...

04Oct17

WeChat Advertising: Find Out Which Option Fits You Best

Given its huge number of active users, WeChat has become a battlefield for advertisers to showcase and promote their products. Currently, WeChat offers two major advertising options, namely Moments ads and account ads. Only brands with verified official accounts in specific industries can apply to b...

06Sep17

WeChat vs. Weixin: For China Marketing You Need an Official Weixin Account

Many people think that WeChat and Weixin are the same, and that Weixin is only the Chinese name of WeChat. In fact, it is not entirely so. Let's dig into those differences. What are the differences between WeChat and Weixin? Weixin is the version for mainland users, while WeChat is designed for over...

23Aug17

WeChat Data: Q2 2017 Financial Report

On August 16th, Tencent updated the latest WeChat data for monthly active users and summarized its recent performance in its financial report for Q2 2017. Let’s have a look at the latest WeChat data in more detail. Key takeaways “In Q2 2017, Tencent saw robust growth in multiple businesses, w...

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WeChat

5 WeChat Sales Campaign Ideas for Fashion and Cosmetics Brands That Get Results

A Comprehensive Guide To WeChat Articles That Engage and Convert

WeChat Advertising: Find Out Which Option Fits You Best

WeChat vs. Weixin: For China Marketing You Need an Official Weixin Account

WeChat Data: Q2 2017 Financial Report

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