So, what’s up in China? 🇨🇳 Issue 147, covering 20 – 26 Sep.

1. Austin Li is back! China’s top live streamer returned on September 20 after a 3-month absence. Li’s stream gained 60 million views in 2 hours and 120 million likes. (Dao insights)

2. Self-driving holidays in China. There has been a surge in vehicle rental bookings during major holidays before and after the pandemic, rising over 40%. (Shine)

3. Chinese firms are expanding internationally. Chinese companies are banking on digitalization (such as innovative manufacturing and technology) for global expansion. (China Daily)

4.  Kuaishou is launching its own Taobao? Yes, the company is launching an online shopping mall channel, reportedly similar to Taobao and JD. (Technode)

5. You can now study metaverse major in a Chinese uni. A university in Jiangsu created China’s first metaverse major. The new department will also cooperate deeply with related XR enterprises, the reports say. (Global Times)

6. Macau’s back in business. Shares in Macau casino operators soared up to 13% as China allows tour groups to visit Macau after nearly 3 years. (Reuters)

7.  Microsoft’s hiring in China. The company plans 1,000 new jobs in China despite a slowing economy and widespread tech lay-offs. The tech giant says it will grow its workforce in China to over 10,000 next year. (South China Morning Post)

8. Spiritual tourism. China has 33,000 Buddhist temples, and this year temple excursions are booming among Chinese youth escaping the rat race. (The China Project)

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