JD Logistics: How JD Built China’s Most Integrated Supply Chain System 

Updated: 

CONTENT

China’s retail and logistics landscape has entered a phase in which infrastructure, not interfaces, defines competitive advantage across the ecosystem. The companies that win are the ones that control fulfillment, delivery, and inventory as a unified system. 

JD Logistics sits at the center of this shift. This reflects a broader shift in how China builds integrated technology and infrastructure systems at scale

This matters because JD did not scale by optimizing marketing or traffic alone. It scaled by building a tightly integrated supply chain system that connects warehousing, delivery, technology, and merchant services into a single operating layer. That system now powers both JD’s retail business and a growing external logistics platform.

What JD Logistics Actually Is

JD Logistics is the logistics and supply chain arm of JD.com, designed to manage end-to-end fulfillment across warehousing, transportation, and last-mile delivery. It operates as an independent business while remaining deeply integrated into JD’s broader retail ecosystem.

In 2025, the scale of this operation became clear. JD Logistics generated full-year revenue of RMB 217.1 billion, growing 18.8 percent year on year.

That growth reflects more than logistics demand. It reflects JD’s ability to turn supply chain infrastructure into a standalone service. Merchants, brands, and enterprises now rely on this network for fulfillment, distribution, and inventory management across China and beyond.

Evolution of JD Logistics

Most e-commerce platforms rely on third-party logistics providers. JD made a different decision early in its development. It invested heavily in building its own infrastructure, even when margins were under pressure. 

To meet rising demand, JD Logistics built a fulfillment network spanning the entire supply chain: 

  • Inbound transportation
  • Warehousing
  • Middle‑mile linehaul
  • Last‑mile delivery, and 
  • Reverse logistics. 

It now operates over 1,600 warehouses covering more than 32 million square meters. This distribution network enables same‑ or next‑day reach to more than 90 percent of China’s population.

Revenue diversification includes: 

  • contract logistics fees
  • parcel and less‑than‑truckload transportation
  • last‑mile delivery services
  • cold‑chain logistics
  • cross‑border forwarding
  • software‑based value‑added services

JD Logistics maintains control over its core assets—warehouses, sorting centers, vehicles, delivery workforce, and proprietary software—to provide consistent service quality.

Integrated Fulfillment Network in China

jd logistics warehouse

JD Logistics builds its advantage on a dense supply chain infrastructure that keeps inventory close to demand. This approach supports localized stocking and faster order fulfillment. AI-driven demand forecasting and algorithmic replenishment guide inventory placement. Dynamic slotting positions high-velocity items near picking zones, improving inventory control and reducing processing time.

The network spans the entire logistics chain, mirroring how China’s logistics and e-commerce infrastructure operates in practice. Inbound transportation moves goods from manufacturers to warehouses. 

Middle-mile linehaul uses rail, road, and air to balance cost and speed. JD Logistics also operates its own cargo airline to improve flexibility and reduce reliance on third-party capacity. 

For last-mile delivery, it uses a self-operated fleet supported by crowdsourced drivers, which enables consistent delivery windows. High delivery density supports services such as installation for large items, premium delivery handling, and cold-chain distribution.

Reverse logistics is fully integrated into this system. The “Simplified Reverse Returns Service” standardizes returns by processing them for pickup, inspection, resale, or disposal within 72 hours. Route integration lowers costs while maintaining a smooth customer experience.

Smart Warehousing and Automation

Automation drives JD Logistics’ operational efficiency through AI, robotics, and digital transformation at scale. Its LangzuTech goods-to-person systems integrate autonomous guided vehicles, lifting robots, high-density racking, automated picking stations, and centralized charging into a closed-loop workflow. 

These systems use vertical space up to 12 meters to increase storage density and improve space utilization. Multi-SKU storage within a single tote reduces consolidation time and speeds up order assembly. 

The system uses a modular design. Warehouses deploy it in phases and scale capacity by adding robots and workstations as demand changes. This structure allows capacity expansion without disrupting operations. 

  • In apparel fulfillment, hundreds of robots support daily peaks of over 30,000 orders while improving inbound shelving efficiency by five to six times. 
  • In pharmaceutical warehouses, the system achieves up to four times storage density, high picking accuracy, and about 50 percent lower per-order handling costs. It is deployed across apparel, e-commerce, pharmaceuticals, electronics, FMCG, and beauty. 

JD Logistics complements hardware with software. Its Intelligent Warehouse Management System integrates with automation to increase efficiency and provide real-time visibility into inventory, orders, and equipment. 

Digital twins and IoT data support AI-driven routing, demand prediction, and inventory optimization. The company holds over 4,000 patents, with more than half focused on automation and unmanned technology, reflecting its focus on logistics innovation. 

Global Expansion and Cross-Border Strategy

jd logistics drone service

JD Logistics is building an international network to support growth beyond China, aligning with broader trends in China’s technology and logistics expansion. Its overseas warehouses are located in markets such as the United States, Germany, the Netherlands, France, the U.K., Vietnam, the UAE, Australia, and Malaysia, enabling localized fulfillment for global clients and Chinese brands

The company plans to double its overseas warehouse space by 2025, increasing total floor area by 100 percent.  It is also expanding transfer centers, cross-border transport routes, and express delivery services. JD Express now offers “International Express” and “International Standard Express,” with coverage expanding to about 80 countries and regions. 

A core initiative is the 2-3 Day Delivery Circle. By using self-operated overseas warehouses, JD Logistics aims to deliver within two to three days across 19 countries. 

To support this model, JD Logistics is developing its own air freight network, including a global hub, a primary airline base, multiple regional hubs, and dedicated cargo stations. This infrastructure improves delivery reliability and reduces dependence on third-party carriers. 

The company also offers specialized services such as overseas bulky-item delivery and installation. Partnerships with cross-border e-commerce platforms support thousands of merchants and strengthen its position as a global logistics technology provider. 

From Insight to Execution: Understand How China’s Systems Actually Work

Understanding companies like JD Logistics at a surface level is not enough for strategic decision-making. The real advantage comes from seeing how these systems operate in practice and how they shape competitive outcomes.

ChoZan works with senior executives, strategy leaders, and transformation teams through China innovation learning expeditions, executive briefings on China’s innovation systems, and digital transformation training programs to decode these models into clear, actionable insights.

If your goal is to translate integrated supply chain systems into strategic advantage, explore how your team can engage directly with China’s innovation ecosystem and apply these insights in your business.

Book a consultation to explore how your team can engage directly with China’s innovation ecosystem and apply these insights in your business.

FAQs about JD Logistics

1. What makes JD Logistics different from traditional logistics companies?

JD Logistics differs in that it operates a fully owned, end-to-end supply chain rather than relying on third parties. This control improves delivery speed, service consistency, and inventory visibility, making it closer to infrastructure than a standard logistics provider.

2. How does JD Logistics support third-party merchants?

JD Logistics provides fulfillment, warehousing, transportation, and inventory management services to external merchants. Businesses can use JD’s infrastructure without selling on JD.com, allowing them to scale operations while maintaining control over branding and customer relationships.

3. Is JD Logistics profitable as a standalone business?

JD Logistics has moved toward profitability by diversifying revenue streams beyond JD.com. Growth in external clients, contract logistics, and value-added services has strengthened margins, although profitability depends on operational efficiency and scale.

4. How does JD Logistics compare to Alibaba’s Cainiao Network?

JD Logistics focuses on self-operated infrastructure, while Cainiao Network uses a platform-based, asset-light model. JD prioritizes control and speed, whereas Cainiao emphasizes coordination across third-party logistics partners.

5. What industries benefit most from JD Logistics services?

Industries such as e-commerce, FMCG, electronics, pharmaceuticals, and cold-chain food benefit most. These sectors require fast fulfillment, strict quality control, and reliable inventory management, which JD Logistics delivers through its integrated infrastructure.

6. How does JD Logistics handle peak shopping seasons like Singles’ Day?

During events like Singles’ Day, JD Logistics scales capacity using automation, workforce expansion, and optimized routing. Its integrated system allows faster processing and reduces bottlenecks compared to fragmented logistics networks.

7. What role does data play in JD Logistics operations?

Data plays a central role by enabling demand forecasting, route optimization, and inventory planning. JD Logistics uses real-time analytics and AI to improve operational efficiency, reduce costs, and maintain high delivery accuracy across its network.

8. Can international companies use JD without operating in China?

Yes, international companies can use JD Logistics through its cross-border services and overseas warehouses. This allows brands to enter China or serve global customers without building their own logistics infrastructure locally.

9. What is JD Logistics’ role in China’s supply chain ecosystem?

JD Logistics acts as a core infrastructure layer within China’s supply chain ecosystem. It connects manufacturers, merchants, and consumers through a unified logistics network, supporting faster commerce and more efficient distribution nationwide.

10. How is JD Logistics expanding globally?

JD Logistics is expanding through overseas warehouses, cross-border transport routes, and international delivery services. Its strategy focuses on localized fulfillment and faster global delivery, helping Chinese brands and international clients operate across multiple markets efficiently.

Join Thousands Of Professionals

By subscribing to Ashley Dudarenok’s China Newsletter, you’ll join a global community of professionals who rely on her insights to navigate the complexities of China’s dynamic market.

Don’t miss out—subscribe today and start learning for China and from China!

By clicking the submit button you agree to our Terms of Use and Privacy Policy

About The Author
Ashley Dudarenok

Ashley Dudarenok is a leading expert on China’s digital economy, a serial entrepreneur, and the author of 11 books on digital China. Recognized by Thinkers50 as a “Guru on fast-evolving trends in China” and named one of the world’s top 30 internet marketers by Global Gurus, Ashley is a trailblazer in helping global businesses navigate and succeed in one of the world’s most dynamic markets.

 

She is the founder of ChoZan 超赞, a consultancy specializing in China research and digital transformation, and Alarice, a digital marketing agency that helps international brands grow in China. Through research, consulting, and bespoke learning expeditions, Ashley and her team empower the world’s top companies to learn from China’s unparalleled innovation and apply these insights to their global strategies.

 

A sought-after keynote speaker, Ashley has delivered tailored presentations on customer centricity, the future of retail, and technology-driven transformation for leading brands like Coca-Cola, Disney, and 3M. Her expertise has been featured in major media outlets, including the BBC, Forbes, Bloomberg, and SCMP, making her one of the most recognized voices on China’s digital landscape.

 

With over 500,000 followers across platforms like LinkedIn and YouTube, Ashley shares daily insights into China’s cutting-edge consumer trends and digital innovation, inspiring professionals worldwide to think bigger, adapt faster, and innovate smarter.