JOIN POST COVID-19 CHINA DIGITAL MARKETING ONLINE COURSE

During CHINA DIGITAL MARKETING MASTERCLASS: POST COVID-19 EDITION you’ll learn about modern Chinese consumers and changes in their behaviour, business opportunities and how to win traffic with live-streaming to get the most out of your e-commerce.

CHOZAN PROVIDES TAILOR-MADE SERVICES
TO ENABLE YOUR SUCCESS IN CHINA:

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DIGITAL MARKETING AGENCY SERVICES

If you’re looking for a professional team to create your Chinese digital marketing strategy and execute it, our agency, Alarice, also founded by Ashley, can help.
Click on Alarice logo for more info.

Alarice_logo

Ashley Galina Dudarenok

Ashley is a China marketing expert, serial entrepreneur, global keynote speaker, 3 time bestselling author, vlogger, podcaster, media contributor and female leadership spokesperson. She was recognized as a LinkedIn Top Voice in Marketing in 2019 and chosen as an Asia Pacific Top 25 Innovator by the Holmes Report. She is the founder of China-focused social media agency Alarice and China insights and training company ChoZan. Ashley is an active supporter of women in leadership and business and is the creator of the self-development and mentorship program FIRE🔥.

Ashley was a member of Alibaba’s Global Influencer Entourage from 2017 to 2019, a member of JD’s Global China Experts Group in 2018, and worked directly with a Tencent co-founder to conquer Western social media from 2017 to 2019. She runs the world’s largest YouTube vlog about the China market, consumers and social media called Ashley Talks and is an author of three international Amazon bestsellers on China: Unlocking The World’s Largest E-Market, Working with Bloggers, Influencers and KOLs and New Retail: Born In China Going Global.

Ashley is a global keynote speaker and masterclass facilitator. Her topics include Modern Chinese Consumers, Chinese Social Media Marketing, and China’s New Retail and Technology. Since 2016, she has spoken at over 100 events across Asia, Europe, Australia and the Middle East. She has spoken to Coca Cola, Disneyland, BMW, IWC, Shangri-La Hotels and Resorts, Deutsche Bundesbank, Richemont, Li & Fung, Hang Lung Properties, Manulife, RISE, InvestHK, TEDx and others.

OUR CLIENTS

WHAT DO PEOPLE SAY

MEET OUR CORE TEAM

Our team prides itself on its professionalism and reliability.
We have the knowledge, experience, energy and expertise to help you achieve your marketing goals in China.

Ashley
ASHLEY
MASON
MASON
NATALIA
NATALIA
CALVIN
WENDY
WENDY
FAN
FAN
SYLVIE
DEREK
FRIANK
FRIANK
JASON

FAQ

What is your mission?

We see our mission as helping marketers all over the world to enhance their China digital marketing skills and to successfully lead business operations in the China market. We proudly provide a variety of products on Modern Chinese Consumers, Chinese Social Media and New Retail.

Do you organise training and consultations only offline?

We organise our training and consultations in both online and offline formats. Please contact us for further details.

I need a China marketing strategy, can you help me with it?

Yes, that’s right down our alley! We can help you with market entry strategy and consumer research. We execute quickly to get you up and running within 5-12 weeks.

I don’t know what kind of training I need, can you help?

We work with a variety of industries, and all our training is tailor-made based on your needs. Depending on the result and skills you want to get we will be happy to prepare personalised programs for you and your team. We also have video courses on the most popular Chinese platforms WeChat and Weibo.

OUR BLOG

Read our latest insights about digital marketing in China.

Featured image for healthy eating blog
There has been an increase in awareness around health and wellness topics in China, even before COVID. Dingxiang Yisheng “2019 National Health Insights Report” (2019国民健康洞察报告) show that 93% Chinese see personal health as the most important attribute in life (having a happy family...
Featured image wedding blog
2020 is in fact originally a very desirable year for marriage in the eyes of Chinese. Not only the number “2020” looks parallel (symbolises perfect match and in pairs), but it also sounds like “love you love you” (爱你爱你) in Chinese.  When the pandemic hit, cities were in lockd...
Ant Group Refunds US$ 2.8 Trillion to Shanghai Investors after IPO Suspension.Alibaba joins US$1.1 billion investment in luxury e-tailer FarfetchChinese President Xi Jinping said the economy can double in size by 2035.Alibaba tests extended 11.11 shopping festival amid increasing competition.Douyin...

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