STOP READING THE HEADLINES START LIVING THE FUTURE

19-24 April 2026

Shanghai & Hangzhou

Capped at 20 leaders
YOUR INVESTMENT
$12,888
EARLY BIRD
$11,788
(Lock it in before January 10th, 2026)
This is not another business tour. This is a 6-day, full-immersion China experiential tour into the heart of the world’s most disruptive market. Join a hand-picked crew of founders, corporate leaders, and innovators, guided by a true insider Ashley Dudarenok.
WHY CHINA? WHY NOW? LET’S BE REAL.
China isn’t just ‘rising’ anymore. In many ways it has arrived. It’s the blueprint for the future of digital, retail, and consumerism. But it’s also shaping the future with smart cities, green tech, AI innovation, and digital ecosystems that blur the line between technology, governance, and everyday life.
While others are still reading last year’s reports, Chinese companies like Alibaba, PopMart, Xpeng, and Unitree are writing the playbook for the next decade. To win in any market, you have to understand this one.
For years, our China learning expeditions have been the secret weapon for Fortune 500 leadership. Now, for the first time ever, we’re opening up this exclusive experience to a small group of individual leaders. This is your shot to get the same unfiltered insights, access, and inspiration. This is your China market immersion.
YOUR GUIDE ISN’T A TOUR GUIDE SHE’S AN INSIDER
Meet Ashley Dudarenok: Your unfair advantage.
To understand China, you can’t be on the outside looking in. You need someone on the inside. Ashley Dudarenok is a naturalized Chinese entrepreneur who doesn’t just study this ecosystem — she and her team live, build and thrive in it every day.

The Real Deal: Recognized by Thinkers50 as a “guru on fast-evolving trends in China”.

The Playbook Author: Wrote 11 (yes, 11) books on digital China.

The Trusted Advisor: Founder of ChoZan, the go-to firm for companies like Disney, LVMH, and Shiseido when they need to understand China.

The Community Builder: Leads a global tribe of 500,000+ professionals who follow her daily, no-BS insights
“Forget the boring lectures. We’re going to see, touch, and feel the real China. I’m taking a small group of leaders behind the curtain to show them what’s really happening. This is the China inspiration tour I’ve always wanted to do. No filters. Just pure energy and game-changing insights. Let’s go!” — Ashley Dudarenok
WHAT THIS REALLY IS: A 6-DAY TRANSFORMATION
THIS IS NOT A TOUR. IT’S A HIGH-VOLTAGE, MIND-BENDING CHINA EXPERIENTIAL TOUR FOR FOUNDERS AND CORPORATE LEADERS.
We don’t do passive. We don’t do boring. We do deep-dive immersion. Over 6 intense days, you’ll be plugged directly into the source code of Chinese innovation.
THE FOUR CORE EXPERIENCES
BEHIND THE CURTAIN
We’re not just visiting offices. We’re getting you at the table with the lab heads, R&D centers’ managers, and real decision-makers at companies you’ve only read about.
STREET-LEVEL SAFARIS
The future is on the streets. We’ll hit the ground running to see live-streaming studios in action, explore AI-powered retail, and witness the new digital consumerism firsthand.
BUILD YOUR TRIBE
The people you travel with matter. You’ll be part of a curated group of brilliant minds—founders, VPs, and innovators. These are not just contacts; they are your future collaborators and friends.
GET THE REAL STORY
You can’t understand the ‘what’ without the ‘why’. Through unfiltered Q&As, private dinners, and cultural deep dives, you’ll finally grasp the context that drives China’s relentless innovation.
IS THIS FOR YOU?
This is for people who don’t just follow trends—they shape what comes next.
We’re building a small, powerful cohort of leaders who are ready for a challenge. You’re a perfect fit if you are:
THE CORPORATE EXECUTIVE
You’re the one everyone looks to for the ‘next big thing’. You need to cut through the noise, see the future clearly, and bring back a real, actionable strategy.
THE FOUNDER
You’re obsessed with growth and looking for a new angle, a new market, or a new way to build. You’re ready to learn from the fastest-scaling companies on the planet.
THE INNOVATOR
You’re a fire-starter inside a larger organization. You need fresh fuel, bold ideas, and the conviction to make real change happen.
WHAT YOU’LL WALK AWAY WITH
You won’t just leave with a notebook. You’ll leave with a new playbook.
And no, this isn’t about collecting business cards. It’s about a fundamental shift in how you see the world
and your business.
A NEW PLAYBOOK FOR SPEED
Learn how Chinese companies operate at “China speed” and how to inject that velocity into your own organization.
AN UNFAIR ADVANTAGE
While your competitors are reading reports, you’ll have firsthand knowledge of the trends, tools, and tactics that are about to go global.
A GLOBAL NETWORK OF INNOVATORS
You’ll build real relationships with a powerful group of peers who will challenge and support you long after the trip ends.
PURE, UNFILTERED INSPIRATION
Nothing beats seeing the future with your own eyes. You’ll return energized, with a renewed sense of purpose and a dozen new ideas to execute.
WHAT LEADERS SAY ABOUT CHOZAN & ASHLEY
The Proof is in the Results.
We’ve been doing this for a long time. Here’s what happens when leaders join us:
The China Learning Expedition completely rewired our approach to AI commercialization. ChoZan’s curated access to some of China’s top AI labs as revealed China’s ‘launch fast, iterate faster’ philosophy—insights we’ve since embedded in our global product development. This wasn’t just a trip; it was a masterclass in next-gen tech strategy.
Fortune 500 Cloud Computing Company
USA
We went to China to understand livestream commerce but came back with way more—a blueprint for our entire go-to-market emerging markets strategy. ChoZan’s guerrilla retail safaris and KOL speed-dating sessions showed us how to blend tech and entertainment. 12 months later, we’re piloting China-style live demos in Europe with 2x higher engagement.
SAAS Company
EU
As a materials science company, we didn’t expect China’s digital cosystems to impact our industrial business. ChoZan proved us wrong. Their factory tours to smart manufacturing hubs and meetings with industry insiders revealed how even B2B must adapt to China’s tech-first distribution chains. We’ve since revamped our entire China partner strategy.
Global Industrial Materials Leader
USA
THE INVESTMENT
Nope, this isn’t a cost. It’s an investment in your relevance.
This is your one chance to get the access and insights that are normally locked away for our corporate clients. Secure your spot in this exclusive, inaugural tour.
PRICING
What’s Covered:

Well rounded program: all company access fees, experts and speaker arrangements.

Insightful and high-energy moderation from Ashley Dudarenok and her team.

On-site curated by ChoZan team

5-star hotel stays in Shanghai and Hangzhou, all meals, and all in-country travel
What’s Not Covered:

Your flight to and from China

Your visa (for those who still need one)
THE FUTURE WON’T WAIT. NEITHER SHOULD YOU.
Faq
Seriously, who should join?
Senior leaders who make decisions. Founders, C-levels, VPs. If you’re hungry for what’s next and not afraid to be challenged, you belong here.
What makes this different from other China tours?
Three words: Access. Curation. Guide. We get you into rooms others can’t. The program is built for deep learning, not sightseeing. And your guide, Ashley, is a true insider. It’s the difference between reading a book and co-writing the next chapter.
How big is the group?
Tiny. Max 20 people. This is about real connection and conversation, not a lecture hall.
What language is this in?
English. We’ll have translators for any local conversations, so you won’t miss a thing.
Do I need to be a China expert?
Nope. Come as you are. Whether you’re a total newbie or have been in the market for years, you’ll walk away with a new perspective.
What kind of companies will we see?
The best. We’re talking a mix of the tech giants you know, the stealth startups you don’t, and the weird, wonderful retail concepts that are changing the game.
Is this a lot of walking?
Yes. We move fast. Wear comfortable shoes. This is an expedition, not a vacation.
Visa help?
You handle the application, but we can give you the invitation letter, if need be.
What do I wear?
Business casual. Look sharp, but be ready to move.
Payment details?
You’ll need to pay in full upfront to secure your spot.
Can I cancel?
No. This is a limited-spot, high-commitment experience. If you can’t make it, you can send another approved leader in your place. Alternatively, join the next tour. For force major, speak with us, of course, we’ll try to help out.
Will I actually meet people?
Yes. That’s the whole point. You’ll have more quality conversations at dinners, on buses, and between sessions than you’ve had at any conference.
My industry is X. Is this relevant?
Yes. The lessons from China – speed, customer obsession, digital fusion – are universal. This will be relevant.
Is it safe?
100%. Your safety is our priority. We only work with the best.
How do I apply?
Hit the “Apply” button. Fill out the short form. We’re looking for a great mix of people, and we’ll let you know
within 5 business days if you’re in.
Get Your Free China Report
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