Despite WeChat’s incredible growth, engagement on articles published by official accounts has fallen by two thirds in the past 3 years. WeChat users are bombarded by content and it’s...
Alibaba offered the tech world a double-whammy in the last fortnight, first with the ceremonial passing of the torch from chairman Jack Ma in a heartfelt open letter, then with...
Any foreigner trying to navigate Taobao for the first time will agree that online retail in China is a world of its own. Where technologies such as mobile payments...
If you want to tap into China’s e-commerce market, the first thing you need to know about are the online shopping festivals. You may have heard of Alibaba’s very...
China is leading the globe’s cashless trend with its ubiquitous mobile payments. According to Xinhua, the mobile payment market reached RMB 81 trillion (US$12.77 trillion) as of October 2017....