Growing WeChat followers requires more than frequent posting or short-term promotions. With over 1.3 billion daily users and an increasingly algorithm-driven discovery system, WeChat follower growth now depends on content relevance, engagement quality, and ecosystem integration. This guide explains how brands and creators can increase WeChat followers organically and sustainably by aligning with WeChat’s recommendation […]

External links in WeChat require careful handling to avoid security prompts, blocked access, or user drop-off. In 2025–26, WeChat evaluates every external URL based on domain trust, redirect behavior, compliance signals, and user experience risk. With over a billion monthly active users and embedded in daily life from messaging and payments to mini-programs and content […]

The Employment Ordinance (Cap. 57) of Hong Kong outlines statutory holidays, rest days, and leave that every employer must provide to employees. For foreign domestic helpers (FDHs), these legal holidays are significant because they often work and live in their employers’ homes, relying on clear holiday arrangements to rest, attend to religious obligations, and maintain […]

In 2025, “Store Mini Program (门店小程序)” and the “WeChat Virtual Business Card” (企业微信对外名片) have become the twin engines of WeChat-native retail: one closes the transaction loop from discovery to checkout; the other standardizes identity and follow-up across private-domain touchpoints.  WeChat’s own 2025 Open Class underscored this shift. WeChat Shop (微信小店) GMV in 2024 grew 1.92× […]

China visa-free travel expanded significantly in 2025–26, allowing citizens of dozens of countries to enter China for short stays without a visa. Depending on nationality and entry route, travelers may qualify for 30-day visa-free entry, mutual visa-exemption agreements, or visa-free transit of up to 240 hours when traveling onward to a third destination. As China […]

In the era of AI and the Internet of Things (IoT), companies are under pressure to transform digitally while maintaining a laser-like focus on customer needs. One notable blueprint for customer-centric digital transformation comes from China’s Haier Group, through its innovative Rendanheyi model. First introduced in 2005 by Haier’s visionary CEO Zhang Ruimin, Rendanheyi has […]

In 2025, China accounted for 58% of the global KOL (Key Opinion Leader) marketing spend, with the local market projected to reach approximately RMB 93 billion (US$13 billion). That’s not just a significant number — it signals where the future of influencer marketing is being built. But none of that works without the right agency […]

China–Australia relations have entered a steady, productive phase. The days of patching over diplomatic tensions are largely behind us, and the focus now is on building genuine, long-term cooperation. High-level visits, policy alignment, and business deals demonstrate that both sides view this partnership as crucial to regional stability and shared economic growth. Trade no longer […]

In Q3 2024, WeChat Mini Programs facilitated over RMB 2 trillion in gross merchandise value (GMV), driven by expanded services like food delivery, EV charging, and medical services. Meanwhile, Tencent reported that its Marketing Services revenue grew 17% year-on-year, powered largely by demand across Mini Programs, Weixin Search (搜一搜), and Video Accounts (视频号). These numbers […]

Over the past two decades, China has evolved from an importer of Western cosmetics into the world’s second-largest beauty market. In 2024, its cosmetics and personal-care exports reached 51.2 billion yuan (US$7.2 billion), up 11.9 percent year-on-year. By mid-2025, exports climbed another 12 percent to 18.7 billion yuan. Chinese skincare brands are no longer imitators. […]

When it comes to messaging apps in Asia, WeChat and LINE are two of the most prominent names in the industry. However, while LINE has carved out a solid niche in places like Japan and Taiwan, WeChat has taken things to another level entirely, evolving into a full-blown “super app” that’s practically essential for daily […]

The Guangdong–Hong Kong–Macao Greater Bay Area (GBA) is China’s flagship regional integration project, linking two Special Administrative Regions (Hong Kong and Macao) with nine mainland cities in Guangdong Province (Guangzhou, Shenzhen, Zhuhai, Foshan, Huizhou, Dongguan, Zhongshan, Jiangmen, and Zhaoqing).  In 2024, the mega-region covered approximately 56,000 km² and housed over 87 million residents. Beijing’s vision […]