28
Feb
The hidden world of Chinese livestreaming app Inke
Recently I saw a guy filming himself with his phone while crossing the street in China. It seemed like he was Facetiming with a friend. But he was actually...
Discover the world of Chinese Social Media Marketing and get news and tips from experts.
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21FebRead MoreWeibo Statistics: Q4 2017 Financial Report
Sina Weibo, one of the most popular social media sites in China, released its Q4 2017 financial report on February 13th. Let’s look at the key highlights. 1. Steadily...
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14FebRead MoreChinese Influencer Marketing: Why Chinese bloggers sell so well on social media
As the second largest economic entity in the world, China is still a relatively unexplored market for many foreign brands. Given the differentiation between Western and Chinese social media...
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07FebRead More11 Great WeChat Accounts for Chinese Digital Marketing Info
You know that WeChat is a powerful channel to market your business and even sell your products. But what else? Some official WeChat accounts are also great sources of...
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31JanRead MoreLive Quiz Apps: the Latest Trendy Marketing Channel in China
Wang Sicong, an outspoken blogger and the son of a Chinese billionaire, published a post on Weibo early January, inviting his followers to download a quiz game app called...