Our blog: China’s technology, consumer and new retail insights

We’ve written a lot of articles on a variety of topics that can benefit everyone from a complete beginner to experienced marketers. Do a search for a specific topic of interest or read them in sequence for a broader view. It’s up to you.

LATEST CHINA MARKETING AND CONSUMERS INSIGHTS

SAIC Motor company logo and branding display at an auto industry event

SAIC Motor EV Strategy: MG, IM Motors, Wuling, and China’s Global Push

SAIC Motor matters in 2026 because it shows how a large Chinese automaker can rebuild around electric-vehicle scale, export reach, and intelligent-vehicle platforms. The group has moved from a joint-venture-led model toward a broader portfolio led by MG, IM Motors, Wuling, Roewe, and SAIC Maxus. Its challenge now sits in execution. Each brand needs a […]

June 15, 2026
Li Auto i6 electric SUV outside Changzhou manufacturing base

Li Auto Cars: Why Range Extenders Still Matter in China’s EV Market 

Li Auto entered China’s new‑energy vehicle market in 2019 and quickly distinguished itself with extended‑range electric vehicles (EREVs) designed for families. In April 2026, the company had delivered more than 34,085 vehicles and established a network of over 511 retail stores in 160 cities, plus 4,077 supercharging stations with 22,509 stalls in China.  Unlike battery‑only […]

June 14, 2026
xiaomi ev

Xiaomi EV: China’s Smartphone to Car Strategy and Market Impact

Xiaomi EV has become one of China’s most important smart mobility stories because it integrates cars, phones, AIoT, retail, and software into a single consumer system. In 2025, Xiaomi reported 411,082 vehicle deliveries and RMB 103.3 billion (US$15.2 billion) in smart EV revenue.  For 2026, the company set a 550,000-unit delivery target, making Xiaomi Auto […]

June 13, 2026
NIO reaches one million EV production milestone in China.

NIO Cars: China’s Premium EV Company, Models and Battery‑Swapping Strategy

NIO Inc. is a Chinese electric‑vehicle (EV) company founded in 2014 with a mission to accelerate the premium EV segment. The company designs and sells smart electric sedans, SUVs, and compact models under three brands — NIO, ONVO, and Firefly.  In March 2026, NIO’s cumulative vehicle deliveries surpassed 1.08 million; its March 2026 delivery update […]

June 12, 2026
Galbot service robot demonstrating home automation capabilities

Galbot G1 and What a Wheeled Humanoid Means for Operations

The most important story around Galbot G1 is operational fit. The ChoZan humanoid robotics report places Galbot inside the 2026 shift from demos to commercial deployment, with emphasis on wheeled mobility, item handling, uptime, and service environments. That framing matters because operations teams buy reliability before spectacle. A Beijing humanoid robot that moves on wheels […]

June 11, 2026
Loona robot navigating a home environment.

KEYi Built Loona Robot to Win Elder Care With Companion AI

The 2026 robotics market is moving beyond spectacle into daily usefulness. In that context, the Loona robot matters because KEYi Tech is approaching robotics from the home first rather than the factory floor.  The ChoZan robotics report identifies KEYi Robotics in Beijing as the company behind Loona AI Companion Robot, with a focus on home […]

June 10, 2026
Sanctuary AI Phoenix learning manipulation through teleoperation systems.

Sanctuary AI’s Phoenix Robot Is Already in Automotive Plants

Sanctuary AI sits in a practical corner of the humanoid race. Many companies compete on walking speed, stage demos, or lifelike design. Sanctuary AI focuses on a tougher enterprise question: can a robot learn useful physical work inside environments built for people? That question matters because 2026 is becoming the year of real humanoid deployment. […]

June 9, 2026
Fourier humanoid robots showcased at a robotics innovation center.

Fourier Intelligence’s Dual Market Bet on Humanoid Robots

Among the 2026 humanoid challengers, Fourier Intelligence deserves attention because its bet is on care systems. The Chozan 2026 humanoid robotics report focuses on the Shanghai company, healthcare, rehabilitation robotics, aging populations, and the GR3 Care Bot. That gives Fourier a different strategic path from factory-first humanoid brands. The important point is the market sequence. […]

June 8, 2026
AgiBot humanoid robot demonstrating real-world object handling.

AgiBot A2: Moving Humanoid Robots Into Real World Service and Industrial Use

Humanoid robots have been on the horizon for decades, but most systems stayed in research laboratories or in flashy demonstration videos. Recent advances in sensors, actuators, and generative artificial intelligence are now pushing bipedal robots into factories, shopping malls, and entertainment venues. One of the leading companies driving this shift is AgiBot, also known as […]

June 7, 2026
RaaS robot helping users with interactive service and navigation.

Robots as a Service: How Humanoid Robots Are Turning CapEx Into OpEx

In the fast‑paced world of humanoid robotics, business models matter as much as mechanical innovation. The Chozan report from the 2026 Top 15 Global Humanoid Robots survey notes that robots-as-a-service (RaaS) is rapidly becoming the default gateway for enterprise adoption.  Instead of buying expensive humanoids outright, companies now pay predictable monthly or per‑task fees that […]

June 6, 2026
Embodied AI robot performing warehouse and logistics tasks.

Embodied AI: Why Humanoid Robots Are Moving AI Into the Physical World

In early 2026, the boundary between digital intelligence and physical machines is dissolving. Under the concept of embodied AI, robots are leaving the lab and entering warehouses, hospitals, and even public spaces. Unlike chatbots or image generators, which operate in cyberspace, these systems are embedded in the world around us and must cope with gravity, […]

June 5, 2026
ByteDance headquarters representing its expanding AI ecosystem.

ByteDance AI: How Content Discovery, Commerce, and AI Infrastructure Became One Operating System

When people outside China think of TikTok, they often picture viral dances, but the firm behind it, ByteDance, has evolved into a broad artificial intelligence company. Within China, ByteDance operates a family of apps, including the short-video leader Douyin, the news service Toutiao, the enterprise suite Feishu, and gaming and virtual-reality studios.  In 2025, the […]

June 4, 2026
Tablet displaying China consumer trends report beside coffee cup