LATEST CHINA MARKETING AND CONSUMERS INSIGHTS

6 Lessons to Learn on the Future of Retail from China 2023

6 Lessons To Learn On The Future Of Retail From China

In 2026, China became an even clearer preview of where retail is heading. Official data shows total retail sales of consumer goods reached RMB 50.12 trillion (USD 7.33 trillion), up 3.7 percent year on year. Retail sales of goods reached RMB 44.32 trillion (USD 6.48 trillion), while online retail sales rose 8.6 percent, with online […]

May 21, 2026

What Is Market Research? How It Works in the Chinese Market

Succeeding in China takes more than a well-known brand or a global strategy. Companies often struggle when they fail to connect with local habits, preferences, and expectations. Many overlook a simple but powerful question: What is market research?  Without answering this correctly, brands miss the insights that drive real engagement. Amazon closed its marketplace in China after […]

September 24, 2025