Chinese Marketing Trend

China’s KOL economy has been one of the fastest-growing and most durable economic phenomenons for a while now. Despite the fact that brands are progressively building their own live shopping channels, individual KOLs continue to account for the majority of sales volume. In China, there are around...
China's edtech business has always been characterised by rapid expansion. Training and tutorial centres also played a part into edtech and they were arguably the most profitable in the sector. Now, the general environment has changed and China’s edtech is still recovering from the shocks of the re...
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