Shut up the ping pong table and put away the mahjong tiles. Seventy-seven percent of Chinese people say that online shopping is their “favorite leisure activity”, according to a...
With over 938 million monthly active users by the first quarter of 2017, WeChat is the most important social media platform in China. WeChat is no longer a choice...
Although the global personal luxury market is stuck in a holding pattern for the foreseeable future, China is likely to continue to make up for weaker demand elsewhere. WeChat...
Since our last WeChat campaign roundup, luxury brands have been maintaining a strong presence on China’s headliner social media platform. Big brands, including Longchamp, Chanel, and Montblanc, have been coming...
In her controversial commentary, fashion critic Suzy Menkes once questioned the professionalism and contributions of fashion bloggers in the era of smartphones and social media. Menkes, however, was being...